Over the last few weeks, I have been very quick to criticize the pre-Oscar box office. Traditionally, it is the absolute worst time for movies as studios use the post-holiday, pre-award show stretch as a dumping ground short money cash grab.
Well folks, by having these blinders on I have led you astray. I have failed you.
This weekend’s box office looks awesome. It’s a treasure trove of goodness. “Good” may be too strong a word, but “FUN” for sure applies.
February 10th through 12th is shaping up to be a modern day, cult-classic movie weekend featuring two sequels and a spin-off. Each of these franchises first installments outperformed estimates for box office performance, enjoyment, and pop culture stickiness. While anything released before Valentine’s Day is usually the Hollywood equivalent of a tepid shrug, at least one of these movies is going to prove to be worthy of a third installment and a warmer weather release date.
JOHN WICK: CHAPTER 2
John Wick is the best movie I have seen in theaters in the last five years. That might be overselling it a bit. John Wick is the most “enjoyable” movie I saw in a theater in the last five years. I am expecting a repeat performance from John Wick: Chapter 2. Bring on the Keanu-ssance.
THE LEGO BATMAN MOVIE
Get ready for a million of these things. Anything starring the voices of Will Arnett and Michael Cera is going to get extra attention from me due to my Arrested Development fandom, and I doubt I am the only one.
Mapped onto the nostalgia associated with Legos and the infinite possibilities of character crossover due to all of the licensing deals that the Lego Corporation holds, these movies will prove to be pure unadulterated imagination land fun.
FIFTY SHADES DARKER
This movie was not made with me in mind, and that will not stop it from being a very successful release… wink. The first installment of the Fifty Shades franchise grossed $570M globally on a $40M budget. If the sequel does even half as well globally, it will still prove to be mega-profitable on its $55M budget.
Pour the wine, light the fire, and settle in for what I can only assume is a pearl-clutching-sweat-inducing two-hour reminder that we should all be doing more ab workouts.